Past Experience in Blog Content Creation/SEO
I have created many types of online content, ranging from blog posts to promotional content for businesses. The blog ran from January to May 2025 and discussed how Christianity and the arts intersect. I created ten articles for the project and used the YoastSEO extension to optimize each blog post for search engines, helping to increase site traffic via organic search.
Campaign Spotlight: Google Ads
In addition to promoting the blog on Instagram, I created and ran two different types of Google ad campaigns for musiculturefaith. One was a Google search campaign and the other ran on YouTube. Both of these campaigns together generated over 90,000 impressions and 227 clicks between them over a period of March 7th, 2025-April 3rd and April 28th-May 1st, 2025.
Social Media Promotion
The blog ran from January to May 2025 and discussed how Christianity and the arts intersect. In addition to the articles I wrote, I promoted each post on a dedicated Instagram account as well as my personal page. This helped drive more traffic through interaction from family and friends.
Hannah Johnson's digital marketing Portfolio 